Legal Policy & Affiliate Disclosure
DiamondAvenue.com
Effective Date: September 19, 2026
Last Updated: September 19, 2026
DiamondAvenue.com is operated by The Electric Press® (“DiamondAvenue,” “we,” “us,” or “our”).
This Legal Policy provides general legal notices, disclosures, disclaimers, and information concerning use of DiamondAvenue.com.
DiamondAvenue.com is primarily an informational, educational, advertising, affiliate, and shopping-reference website concerning diamonds, gemstones, jewelry, and related subjects.
This Legal Policy should be read together with our Privacy Policy and Terms and Cookie Policy .
The Privacy Policy addresses Personal Information and privacy rights. The Terms and Cookie Policy addresses general Website use, cookies, similar technologies, and visitor cookie choices.
This Legal Policy is intended to provide legal notices concerning the Website. Nothing in this Policy is intended to waive, restrict, or exclude a right or obligation that cannot lawfully be waived, restricted, or excluded.
Legal Policy Contents
- Scope and Related Policies
- Informational and Educational Purpose
- Diamond, Gemstone and Jewelry Information
- No Professional, Financial or Investment Advice
- Third-Party Merchants and Transactions
- Affiliate and Advertising Disclosure
- Amazon Associates Disclosure
- Prices, Products and Availability
- External Websites and Services
- Copyright and Intellectual Property
- Trademarks and Third-Party Names
- Accuracy and Website Changes
- Disclaimer of Warranties
- Limitation of Liability
- Website Misuse
- Governing Law and Jurisdiction
- Severability
- Changes to this Legal Policy
- Contact Information
1. Scope and Related Policies
This Legal Policy applies to DiamondAvenue.com and Website pages operated by DiamondAvenue.com that link to this Policy.
Different DiamondAvenue.com policies address different subjects.
- The Privacy Policy addresses Personal Information, privacy practices, privacy rights, and related matters.
- The Terms and Cookie Policy addresses general Website use, cookies, similar technologies, and cookie choices.
- This Legal Policy addresses legal notices, disclaimers, affiliate relationships, third-party transactions, intellectual property, and related matters.
2. Informational and Educational Purpose
Information presented on DiamondAvenue.com is generally provided for informational, educational, reference, and shopping-resource purposes.
Website content may discuss diamonds, gemstones, jewelry, diamond grading, famous diamonds, purchasing considerations, jewelry terminology, merchants, products, pricing, and related subjects.
Information appearing on the Website should not be regarded as a substitute for an independent examination, professional evaluation, appraisal, grading report, or advice from an appropriately qualified professional where such services are important to a visitor's decision.
3. Diamond, Gemstone and Jewelry Information
Information concerning diamonds, gemstones, jewelry, grading characteristics, the Four Cs, treatments, origins, values, historical information, or similar subjects may be based upon generally available information, published sources, merchant information, industry materials, or other resources.
Characteristics and values of individual diamonds, gemstones, and jewelry can vary substantially.
Photographs and screen images may not accurately reproduce the appearance, color, brilliance, size, or other characteristics of a particular diamond, gemstone, or jewelry item.
A description appearing on DiamondAvenue.com should not be interpreted as an independent gemological examination, laboratory grading report, certification, appraisal, guarantee of authenticity, or statement of value for a particular item unless expressly identified as such.
Visitors considering a significant purchase may wish to review the independent grading report, warranty, return policy, and other documentation offered by the merchant involved in the transaction.
4. No Professional, Financial or Investment Advice
DiamondAvenue.com does not ordinarily provide individualized legal, tax, financial, investment, insurance, gemological, or appraisal advice.
References to diamonds, gemstones, jewelry, precious materials, collectible items, historical values, market prices, or possible investment characteristics are informational in nature.
Nothing on the Website should be interpreted as a recommendation that a visitor buy, sell, hold, or invest in a particular diamond, gemstone, jewelry item, security, commodity, or other asset.
Visitors should make purchasing and financial decisions based upon their own circumstances and, where appropriate, information from qualified professionals.
5. Third-Party Merchants and Transactions
DiamondAvenue.com may provide links to independent merchants, retailers, marketplaces, advertisers, affiliate partners, manufacturers, service providers, and other third parties.
Unless expressly stated otherwise, DiamondAvenue.com is not the seller of products purchased from an independent third-party merchant.
Transactions completed on a third-party website are generally transactions between the visitor and that third party.
A third-party merchant may establish its own prices, product descriptions, warranties, shipping terms, return policies, refund policies, payment requirements, customer-service practices, privacy policies, and other terms.
Questions or disputes concerning an independent merchant's transaction generally should be directed to that merchant or service provider.
6. Affiliate and Advertising Disclosure
DiamondAvenue.com may participate in affiliate advertising programs and may contain links for which DiamondAvenue.com can receive compensation if a visitor follows a link, makes a qualifying purchase, or takes another qualifying action.
This means DiamondAvenue.com may receive a commission or other compensation from some merchants or affiliate networks when visitors use certain links on the Website.
Affiliate compensation does not ordinarily increase the price a visitor pays to the merchant, although the merchant controls its own pricing and transaction terms.
The existence of an affiliate relationship does not make DiamondAvenue.com the seller, manufacturer, warrantor, or customer-service provider for a product offered by an independent merchant.
Individual pages, product references, advertisements, or links may contain additional affiliate or advertising disclosures where appropriate.
7. Amazon Associates Disclosure
DiamondAvenue.com participates in the Amazon Services LLC Associates Program, an affiliate advertising program through which participating websites may earn advertising fees by linking to Amazon.
As an Amazon Associate I earn from qualifying purchases.
Amazon controls products, prices, availability, shipping, returns, customer service, transaction terms, and other matters relating to purchases made through Amazon.
Amazon and the Amazon logo, together with other Amazon names, marks, and product names, are trademarks or property of Amazon.com, Inc. or its affiliates as applicable.
8. Prices, Products and Availability
Product information, prices, discounts, promotions, specifications, availability, shipping information, and other merchant information may change without notice.
Information displayed on DiamondAvenue.com may not always reflect a merchant's most recent information.
The merchant's website and information presented at the time of a transaction should be consulted for current pricing, availability, specifications, transaction terms, and other purchase information.
References to a product, merchant, price, discount, or offer do not guarantee that the product or offer will remain available.
9. External Websites and Services
Links to third-party websites are provided for convenience, reference, advertising, affiliate, or informational purposes.
A link to a third-party website does not necessarily mean that DiamondAvenue.com owns, controls, sponsors, operates, or endorses that website or all of its products, services, statements, or practices.
Third-party websites may change independently of DiamondAvenue.com.
Visitors who leave DiamondAvenue.com should review the terms, privacy policies, return policies, warranties, and other information provided by the applicable third party.
10. Copyright and Intellectual Property
Original text, graphics, Website design elements, compilations, and other original materials created for DiamondAvenue.com may be protected by copyright and other intellectual-property laws.
Some photographs, graphics, trademarks, product information, quotations, historical materials, or other content appearing on the Website may belong to third parties or may be used under license, permission, fair use, affiliate-program terms, or other applicable authority.
Nothing on DiamondAvenue.com should be interpreted as transferring ownership of third-party intellectual property to DiamondAvenue.com or The Electric Press®.
Unauthorized reproduction, republication, or commercial use of original DiamondAvenue.com content may be prohibited by applicable law.
Copyright Concerns
A copyright owner or authorized representative who believes material appearing on DiamondAvenue.com infringes a copyright may contact us with information identifying the work, the material at issue, and the basis for the concern.
Copyright-related inquiries may be sent to: info@diamondavenue.com .
11. Trademarks and Third-Party Names
DiamondAvenue.com, The Electric Press®, associated logos, and other marks owned by their respective owners may be protected by trademark or other applicable law.
Product names, company names, retailer names, certification marks, logos, photographs, and trademarks belonging to third parties remain the property of their respective owners.
Reference to a third-party company, product, service, or trademark is generally for identification, informational, commentary, advertising, or affiliate purposes and does not necessarily indicate sponsorship, endorsement, partnership, or affiliation.
12. Accuracy and Website Changes
DiamondAvenue.com contains informational and third-party material. Information may become outdated, incomplete, unavailable, or inaccurate as circumstances change.
Typographical errors, broken links, outdated prices, changed merchant information, discontinued products, or other errors may occur.
Website content may be corrected, revised, expanded, relocated, or removed from time to time.
Visitors making an important purchasing, appraisal, financial, or other decision should independently verify information material to that decision.
13. Disclaimer of Warranties
To the extent permitted by applicable law, DiamondAvenue.com is provided on an “as available” and “as is” basis.
DiamondAvenue.com does not make a guarantee that the Website will always be uninterrupted, error-free, completely secure, or available at all times.
DiamondAvenue.com does not independently warrant products, services, merchant descriptions, grading reports, warranties, representations, or transactions provided by independent third parties.
Third-party warranties, if any, are governed by the terms provided by the applicable manufacturer, merchant, seller, laboratory, service provider, or other third party.
Nothing in this section excludes a warranty or right that cannot lawfully be excluded under applicable law.
14. Limitation of Liability
To the extent permitted by applicable law, DiamondAvenue.com, The Electric Press®, and persons involved in operating the Website are not responsible for losses arising solely from reliance upon Website information that a visitor could reasonably have independently verified before making a purchase or other significant decision.
To the extent permitted by applicable law, they are also not responsible for acts, omissions, products, services, transactions, warranties, representations, security practices, or customer-service practices of independent third parties.
To the extent permitted by applicable law, liability for indirect, incidental, special, consequential, or similar damages arising from use of the Website or an independent third-party service may be limited or excluded.
Nothing in this Policy is intended to exclude or limit liability where such exclusion or limitation is prohibited by applicable law.
15. Website Misuse
Visitors should not intentionally interfere with the normal operation, security, availability, or functionality of DiamondAvenue.com.
Examples may include attempting unauthorized access, introducing malicious software, intentionally overloading Website resources, impersonating another person, violating intellectual property rights, or using the Website for unlawful purposes.
Responsibility for unlawful or intentionally harmful conduct is governed by applicable law.
16. Governing Law and Jurisdiction
DiamondAvenue.com is operated from California, United States.
To the extent a choice of law may validly be made and subject to mandatory consumer-protection or other laws that apply, matters concerning operation of the Website and this Legal Policy are generally intended to be governed by the laws of the State of California and applicable federal law.
Nothing in this section is intended to deprive a visitor of protections that cannot lawfully be waived under applicable law.
17. Severability
If a provision of this Legal Policy is determined to be invalid or unenforceable in a particular circumstance, the remaining provisions are intended to remain effective to the extent permitted by applicable law.
An invalid or unenforceable provision should be interpreted or limited only to the extent reasonably necessary under applicable law.
18. Changes to this Legal Policy
This Legal Policy may be revised from time to time to reflect changes involving the Website, affiliate relationships, third-party services, business practices, or applicable law.
The date shown near the top of this page identifies the version currently posted on DiamondAvenue.com.
Visitors may review this page periodically if they wish to remain informed about the Website's current legal disclosures.
Any notice or other procedure legally required in connection with a particular change is governed by applicable law.
19. Contact Information
Questions concerning this Legal Policy may be directed to:
DiamondAvenue.comATTN: Website / Legal Compliance
Email: info@diamondavenue.com
Privacy-related inquiries and privacy-rights requests are addressed in the Privacy Policy .